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PET HEALTH - A GROWING GOLDMINE

Why Pet Health Belongs in Your Pharmacy (Right Now)


Pet families spend with urgency and loyalty. When their dog’s arthritis flares or a cat refuses a tablet, they don’t “wait until next month” — they buy solutions now and return to the pharmacy that solved the problem.


For independents, that means:

  • Cash-pay revenue that isn’t tied to PBM clawbacks

  • Higher margins on personalized, specialty products

  • Sticky relationships with pet parents who also fill human prescriptions

  • Differentiation from chains that don’t do custom veterinary care


In short: pet health is a fast-growing, resilient revenue stream that complements your core business and protects your bottom line.


Central Fill for Veterinary Compounds - Powered by RxConnexion

RxConnexion makes it simple to launch or expand veterinary services without new staff, equipment, or cleanroom buildouts. Our Central Fill for Pet Medications gives you on-demand access to 156+ compounded products across common animal health needs:


  • Pain & inflammation: transdermal gabapentin, meloxicam suspensions

  • Behavior & anxiety: fluoxetine, clomipramine

  • Endocrine & metabolic: methimazole, cisapride

  • Dermatology & pruritus: cyclosporine, chlorpheniramine, customized topicals

  • Ophthalmology: cyclosporin Oph

  • Flavor-flexible forms: tuna, chicken, beef, bacon, liver, marshmallow, etc.


How it works (turnkey):

When you receive a veterinary prescription, simply submit it through our portal. Our Central Fill team compounds the medication and ships it white-label on your behalf. There’s no capital expense and no additional staffing, just new cash revenue and happier clients

(both two- and four-legged)


Put Profitability Back Where It Belongs


Veterinary compounds are primarily cash-pay with pricing flexibility, so you can:

  • Set sustainable margins without PBM pressure

  • Offer palatable, dose-accurate forms that improve adherence (and refills)

  • Capture cross-sell opportunities (supplements, devices, refill plans)

Many pharmacies launch with a focused top-20 vet compound list, then expand to the full 156+ catalog as demand grows.


Don’t Just Add a Service - Build Demand with RxConnexion Marketing

A profitable service needs consistent demand. RxConnexion pairs Central Fill with done-for-you marketing so you can scale quickly:

  • Clinic outreach kits: turnkey packets for local veterinarians (intro letters, price sheets, Rx pads, QR codes)

  • Landing pages & web updates: SEO-ready pages for “pet meds near me,” “compounded pet meds,” and flavor options

  • Social media & ads: monthly post library, ad copy, and creative for Facebook/Instagram/TikTok

  • In-store materials: counter cards, bag stuffers, shelf talkers, and appointment reminder inserts

  • Email & SMS templates: refill reminders, “new to therapy” education, and seasonal campaigns (allergy, anxiety during storms/holidays)

  • Reputation boosters: review prompts tailored to pet owners to grow your local ranking

Everything is branded to your pharmacy and ready to deploy.


Real-World Wins You Can Expect

  • Faster ramp-up: launch in days, not months

  • More cash transactions: less dependency on third-party reimbursement

  • Higher lifetime value: pet families return for chronic therapies and recommend you to friends

  • Operational simplicity: no new workflow burden; we central-fill, you grow


Join Our Webinar: Pet Health — A Growing Goldmine

Get the playbook from the front lines. We’re hosting a deep-dive session with Kenrick Smith, PharmD of Breedwise — a leader in pet nutrition and animal health. Kenrick will share practical insights on:

  • Which pet conditions drive the highest, most consistent demand

  • Top 15 veterinary compounds to stock via Central Fill (and why)

  • How to structure pricing & packaging for repeatable cash profit

  • Clinic partnership tactics that actually convert referrals

  • Building a refill cadence that lifts adherence and revenue


Date & Time: October 16 at 1:00 PM ET - Save your seat: Reserve your spot now »


Ready to turn pet health into profit?

  • Activate Central Fill for Pet Meds (156+ compounded products)

  • Launch with done-for-you marketing that creates real demand

  • Become your community’s go-to destination for pet families

👉 Let’s get you live. Visit RxConnexion.com or click here to join the webinar and get started


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